Traditional marketing is almost dead and buried. It continuously falls short, failing to engage today’s savvy consumers. Rather than sticking to tired, cookie-cutter strategies, brands and individuals have turned to authentic storytelling paired with data-driven insights. No agency does that better than TRNDY Social, an agency well known for working with some of America’s…
Tiny tweaks in your wrist position when pumping iron can result in impressive muscular improvements. “It is often overlooked how a simple change in hand placement can make a difference in muscular results,” explains Natalie Wolfe, NASM, CPT. Without having to change an actual exercise, “Simply adjusting your hand/wrist position when lifting weights is…
The leg extension is one of the most popular quad isolation exercises. It’s well-liked because it’s easy to learn and perform, less tiring than most other leg exercises, and effectively trains your quads. In this article, you’ll learn what the leg extension is, why it’s beneficial, which muscles it works, how to perform it…
It’s common for Dwayne “The Rock” Johnson to be busy, but it appears he’s been busier than ever in recent weeks. Over the last few days alone, the most electrifying man in entertainment made a brief return to the WWE on a recent episode of Smackdown, showed up in Boulder, Colorado for two show…
As fall arrives, so does the Major League Baseball postseason, as the Wild Card round begins on Oct. 3. As the priority and focus on winning elevates, the importance of managing the bullpen heightens. Brandon McDaniel is the Los Angeles Dodgers vice president of player performance. As such, his role is to help bridge…
Making Employee Fitness a Priority in the Last Quarter of the Year As the year enters its final stretch, many of us find ourselves caught up in the whirlwind of holiday preparations, end-of-year deadlines, and family gatherings. Amid all this chaos, it’s easy to let our health and fitness goals fall by the wayside….
This article reviews the best nutrition coaching certifications in the fitness industry. Nutrition coaching is a lucrative, rewarding career that can set you up for success in the fitness industry. We break down the top nutrition certifications to help you decide which one makes the most sense for your specific career goals. As part…
Fresh off a first-place finish at the 2023 Europa Pro Championship, Regan Grimes has quickly shifted his focus back in a familiar direction. By narrowly edging out Nathan de Asha for the Men’s Open title on Sept. 17, Grimes punched his ticket to the 2023 Mr. Olympia contest. Of course, the Canadian-born IFBB pro…
When stretching and foam rolling aren’t enough to ease post-workout muscle soreness, a massage gun can help provide some relief. The best massage gun is designed to help reduce lactic acid buildup, promote recovery after a tough training session, and increase blood flow to sore or tender areas. It can also temporarily increase your…
A weightlifting belt is an indispensable accessory for serious weightlifters. They allow you to lift heavier weights more safely, boosting muscle and strength gain. Before purchasing a weightlifting belt, you need to choose one that fits your needs. This expert guide will help you make an informed choice. In it, you’ll discover the best…